Database Products + Solutions

Database Products + Solutions


Skyinceptial has been building and maintaining database environments for years; it’s part of our DNA and further evidence of our forward thinking.

A few of the benefits of our database services include:
  • Improved targeting for both retention and new customer acquisition efforts via the use of enhancement data & models
  • Corrected customer RFM valuation after duplication
  • Superior contact management via potential demand indicators
  • Faster, more efficient output than individual merge/purges
  • Integrated on-line/off-line marketing
By practicing what we preach, Skyinceptial has created cutting edge database products to deliver specific solutions within the data and direct marketing space. These products include:
  • SkyBase: A cooperative database environment focused on the specific needs and challenges of multi-channel merchants, and seminar marketers.
  • OmniChannelSky: A strictly b2b database built mainly to support campaign work, and as a vehicle to provide best-in-class contact data via license arrangements.
  • Pinnacle: Pinnacle is a participative acquisition system that focuses on the site view and meets the very different needs of the B2B marketer. The Pinnacle system assists marketing efforts to maintain the profitability of hard-earned customer sites and decrease customer attrition by:
    • Acquiring customer sites with a long, proven history of buying.
    • Acquiring customer sites with multiple contacts to develop as customers.
    • Lowering your up-front acquisition cost.
    • Utilizing multiple contact channels to stay front-of-mind for the customer.

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